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Panado Competition

Panado Lion Mufasa Gamification Campaign

The Panado® Paediatric Syrup competition invited participants to color in a picture and suggest a name for the brand's lion mascot. The competition, designed to engage families, offered exciting prizes, including instant shopping vouchers and 1 of 100 plush lions. Our technology platform was used to ensure seamless participation, providing an easy user experience from entry submission to prize distribution.

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