Stella Artois - Spin to Win Promotion

We developed a bespoke microsite competition mechanic for Stella Artois. Customers who purchased any 5 cases of Stella Artois could enter via the platform for a chance to win 2 tickets to an exclusive Stella Soirée, along with a range of instant prizes. The campaign combined digital engagement with on-the-ground sales incentives, driving excitement and reward at every touchpoint.