We've been busy

Channel incentive programmes are more critical than ever before

September 13 2022 By FoneWorx customer engagement, rewards, channel incentives

Here's how to maximise their potential The proliferation of channel incentive programmes has increased significantly in recent years, as brands look to cut through market clutter and noise to boost their sales, increase their brand awareness and cultivate more relevant consumer relationships. There's no denying the importance of such programmes: global market research company, Forrester, says as much as 73% of all world trade happens through a ch...